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Hiro's Positive DRM™ enables Video downloaders to share and distribute video content freely and legally, via websites, P2P and social networks. The Hiro solution is proven and deployed by commercial broadcasters worldwide since 2005. Hadassah hospital in Ein Kerem is conducting an experimental study of a new procedure for improving the condition of physically disabled patients that is based on a psychological theory. The system that was developed for this purpose is a computerized simulation system, simulating healthy movement in patients who are unable to move one of their hands, usually due to a cerebra-vascular accident.
During a treatment session, the patient sits in front of a webcam and watches himself in real time on the screen in front of him. Instead of seeing his damaged hand, he sees his healthy hand, which was pasted over it and recorded in advance during the calibration process. The patient controls the motion of his damaged hand using a mouse, making it seem as though both hands are equally functional. During treatment, the patient plays simple games, such as catching penny bags and sorting objects. The goal of treatment is for the patient to view him/herself as a functioning whole for as long as possible.
The entrepreneurs are psychologist Shimon Shiri and Dr. Uri Feintoch. The technology was developed entirely at Sergata using C# and C++, and included writing a specialized Direct Show filter which utilizes image and video processing algorithms that were developed by Sergata. CYBERAD™ enables all websites that stream video to offer airtime for sale for commercial breaks and banners. In addition, advertisers from all over the world can easily purchase airtime. The system integrates into the video each commercial during the targeted program, in its own predefined time and location, anywhere in the world.
Key Characteristics: Internet websites and advertisers need not install any hardware or software and there is no need to register viewers or provide information. It is available in Flash and WMV and, and fast forward is disabled during commercials. This technology supports VOD broadcasts as well as LIVE broadcasts. Commercials are tailored for geographic regions, language and system characteristics and include a program search engine. Payment is billed only for commercials that were actually viewed, and the platform includes a control system, real-time accounting, a program approval system and an online payments integration.
The entire system was developed by Sergata for Targeted Media Services (TMS) Ltd. Alongside the server itself, it includes a matching mechanism for content, target audiences and commercials, as well as a website and visitors' center. On the client side, it includes a unique video player that supports all standard video file formats.
The system is based on Flash and ActiveX platforms, while using Direct Show for the player and MySQL and Perl for the server. The methods used to insert videos and verify advertisement viewing are patent protected. A system designed to increase security for children and teenagers on the web. The system allows parents to see frequent screen shots of the activity on the child's computer.
In addition, by hooking to the user keyboard events along with integration with the most popular instant messaging programs’ history, the parent can be alerted in real time to ‘suspicious’ words that are being sent to or from the child’s computer; a phone number, for example. The next stage of this system will be based on OCR technology which will ‘read’ the words as they appear on the screen. |
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The company developed a unique technology aimed at preventing credit card frauds over the Web, providing a 100% guarantee for every transaction that it approved. The company was acquired by the payment processing giant “PayPal”, a subsidiary of EBay, for $169 million. For over a year, Sergata’s founder provided the company with outsourcing services. These services included improving system performance, developing the decision-support system and automating the data collection process. Memoraze offers a service that includes a portfolio of in-game and Web-based applications that
contribute to leveraging the buzz in the gaming community.
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